Traditional agencies charge commissions even when your campaigns run at a loss. We sit on your side of the table: we charge a decreasing media fee that is 100% refundable if we fail to hit your pre-agreed ROAS and profitability targets.
Initial account audit, setup of Google Tag Manager, Meta Pixel, and Conversions API ensuring rigorous tracking from day one.
Definition of objectives based on the contracted tier (local visibility, lead generation, or scaling), keyword research, and the construction of bespoke audiences.
Structuring of campaigns, ad groups, ad copy, and banners. A/B testing deployed from month one to identify winning creatives immediately.
Daily monitoring of ROAS, CPL, and CAC. Bid adjustments, negative keyword management, creative rotation, and budget scaling based strictly on performance.
Shared real-time dashboard and a monthly report detailing key metrics, performance analysis, and strategic recommendations for the upcoming month.
Advertising Budget (Ad Spend)
The cost of media on Meta/Google is always borne by the client and paid directly to the platform. It never passes through Reskatu accounts.
Complex Creative Production
Professionally produced videos, photography, or bespoke illustrations are not included. Available as a complementary service in the catalogue.
Organic Social Media Management
Organic posts, stories, and community management form a separate service. Available as a complementary service in the catalogue.
Guarantee of Specific Sales Volume
The final sales volume depends on the client internal commercial process. Reskatu guarantees the rigorous application of the methodology, agreed KPIs, and total transparency.
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